Exam Name: Oracle Eloqua Marketing 2024 Implementation Professional
Certification Provider: Oracle
Corresponding Certification: CX Marketing
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Updated: Oct 01, 2026
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Oracle 1Z0-340-24 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Reporting and Analytics | - Campaign reporting and performance analysis - Dashboard and insight interpretation |
| Topic 2: Campaign Design and Execution | - Program automation and orchestration - Campaign canvas and workflow design |
| Topic 3: Segmentation and Targeting | - Dynamic content and personalization - Contact segmentation and data management |
| Topic 4: Eloqua Marketing Platform Administration | - Instance setup and configuration - User management and security configuration |
| Topic 5: Data Management and Integration | - CRM integration concepts (e.g., Salesforce integration) - Data import, export, and synchronization |
Oracle Eloqua Marketing 2024 Implementation Professional Sample Questions:
What occurs after a campaign reaches its end date? (Choose the best answer.)
- A. The campaign continues to flow contacts through until it is manually deactivated by a user.
- B. The campaign returns to draft mode, and users can reactivate it after changing the end date to a later date.
- C. The campaign becomes read-only, and campaign activity is tracked for another 12 months.
- D. The campaign becomes read-only, and campaign activity is no longer tracked.
Correct Answer: C 🗳️
Which is considered a transactional email? (Choose the best answer.)
- A. an announcement from the CEO
- B. an offer from a partner
- C. an update to your customer privacy policy
- D. an exclusive upgrade for existing customers
Correct Answer: C 🗳️
You are creating a prompted report to be sent on a schedule by an Insight Agent.
What type of filter do you need to create? (Choose the best answer.)
- A. scheduled filter
- B. prompted filter
- C. named filter
- D. inline filter
Correct Answer: B 🗳️
Which three factors negatively affect an IP address' sender reputation? (Choose three.)
- A. inconsistent send volumes
- B. recycled spam trap
- C. high engagement
- D. lists of active contacts
- E. spam complaints
Correct Answer: C,D,E 🗳️
When contact labels are assigned, which contacts can enter a campaign? (Choose the best answer.)
- A. contacts assigned to the user who activated the campaign and the Admin security group
- B. contacts assigned to the user who created the campaign and the Admin Security group
- C. only contacts assigned to the user who created the campaign
- D. only contacts assigned to the user who activated the campaign
Correct Answer: D 🗳️
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