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IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 Sample Questions:

1. Identify the capability area that is NOT directly contained within IBM's Midmarket portfolio

A) Predictive Analytics
B) Smarter Commerce
C) Financial Performance Management
D) Business Intelligence

2. A sales organization believes low sales value = low service value. What could you say to overcome that objection?

A) Start small, show immediate value then grow; Use trial to demonstrate ease and value; Show how they can leverage Excel skills
B) Compared to IBM Cognos Business Intelligence. Midmarket solutions have a lower cost of entry while retaining similar services revenue opportunities
C) Stress the "Easy to Buy" Midmarket message, the products are packaged and priced right; Start small, start anywhere, deliver immediate value, and grow; Recommend available compelling IBM Global Financing offerings
D) Smooth glide path to the Enterprise solution

3. What is a common pain point for a Finance Department?

A) How do I improve performance, profitability and grow my business?
B) Am I attaining savings and maintaining infrastructure (computers, databases, networks) required to support growth of our business?
C) Do I fully understand my company's cash flow, ROI, compliance, risk, disclosure and regulatory reporting requirements?
D) How do I maximize retention, optimize staffing mix and attain best practice benchmark benefits?

4. At a minimum, what IBM Cognos Express software entitlement(s) does each customer require?

A) IBM Cognos Express Administrator and an IBM Cognos Express Connector
B) IBM Cognos Express Connector and one of the user roles
C) IBM Cognos Express Administrator. IBM Cognos Express Connector and IBM Cognos Express Consumer
D) IBM Cognos Express Administrator

5. Which pain point can IBM Midmarket solutions help overcome?

A) The customer needs an analytic solution that communicates information across the enterprise
B) The customer needs to implement and manage group HR policy across multiple companies
C) The customer has difficulty managing patient records and archiving historical data
D) The customer is struggling with complex territory to account alignment processes

Solutions: