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IBM C2080-470 Exam Syllabus Topics:

SectionObjectives
Campaign Execution and Optimization- Campaign execution flow
- Performance monitoring and optimization
Data Management and Integration- Integration with external systems
- Data sources and data mapping
Campaign Design and Development- Segment creation and targeting
- Building campaigns and flowcharts
Unica Campaign Architecture and Concepts- Campaign data model and flowcharts
- System components and architecture overview

IBM Unica Campaign V8.5 Sample Questions:

1. After the administrator installs Unica Campaign reports pack and selects Analytics > Campaign Analytics, the folder containing the Campaign Cognos Performance reports are not available as an option. However, the reports folders Calendar Reports and Segment Crosstab Reports are available. What must the administrator do to ensure users can also access the Campaign Cognos Performance Reports and Segment Crosstab Reports?

A) Check the folders under "Campaign Analytics" to ensure the report did not install incorrectly to another folder. Move the Campaign CognosPerformance option to the Performance Reports folder if it is found under another folder.
B) Under Unica Settings > Users, go to the cognos_admin user and select "ReportsSystem (IBM Unica Reports)" to add it as a role.
C) Reinstall the Unica Campaign reports pack and check again to ensure that the Campaign Cognos Performance reports is available as anoption under the Performance Reports folder.
D) Under Unica Settings > User Roles and Permissions, drill down from the Campaign node to the Reports node. Ensure that the "Granted" optionhas been selected for at least the Admin Role for Reports.


2. A customer has accidentally retired an offer in Unica Campaign. What is the fastest and simplest way a specialist can resolve this problem?

A) Make a duplicate copy of the retired offer and a new offer code will be assigned.
B) Reactivate the offer from the offer list within Campaign. It will maintain the same offer code.
C) Create a new offer by using the same offer template and attributes.
D) Identify the offer that was retired, go into the system tables and reverse its status using SQL queries.


3. After an installation, a specialist tries to access the Platform Settings > Configuration part of the Unica GUI and is not able to see it. An error message is also received. The specialist suspects that there are some incorrect settings there which need to be modified. How can the specialist make the modifications to these settings without using the GUI?

A) Use the configTool to accomplish this goal.
B) Change the XML files in the <PLATFORM_HOME>/conf directory and restarting the web application server.
C) Modify the Campaign system tables in the database.
D) Access the Web Application server console to make the changes.


4. Which of the following is NOT a recommended Unica Campaign V8.5 environment?

A) WebLogic V11, Windows Server 2003, DB2 V9 (system tables)
B) WebSphere V7, Redhat V5, Oracle V11 (system tables)
C) WebLogic V10, Redhat V5, Oracle V11 (system tables)
D) WebSphere V7, IBM z/OS V1, DB2 V9 (system tables)


5. A customer wants to use a mapped table in a flowchart which can only be written to and not selected from. What kind of table BEST suits this purpose?

A) A dimension table.
B) A mapped table based on a flat file.
C) A general table.
D) A base table.


Solutions:

Question # 1
Answer: D
Question # 2
Answer: A
Question # 3
Answer: A
Question # 4
Answer: D
Question # 5
Answer: C

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