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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions:

1. Your client's email analyst advises you that recent reports show an increased soft-bounce rate of 6% for emails launched in the last 30 days. The analyst is worried about being flagged as having a bad reputation by some ISPs and wants you to suppress sending to soft-bounced addresses for the next 30 days.
Which option should you use to handle the soft-bounce problem?

A) When defining audiences for the next month, add criteria in Filter Designer to suppress all email addresses that have soft bounced in the last 30 days.
B) Create a filter of all soft-bounced addresses for the last three email launches, save it as a PET, and use that as a suppression table for all email campaigns for the month.
C) Manually change the DEVERABILITY_STATUS_ field to Undeliverable for any email that soft bounces.
D) Take the latest CED report to locate all soft-bounced addresses. Run a Connect job to change the DELIVERABILITY_STATUS_ field to U for those addresses so that messages will no longer be sent to that email address.

2. Which coding practice should you use when coding responsive design email messages?

A) Keep elements showing up in the responsive version in the same order as they appear in the nonresponsive version: left to right and top to bottom.
B) Use background images freely; they will just not display if not supported on some platforms.
C) Create separate HTML documents for responsive and nonresponsive emails to avoid having the necessary elements and code structure in one document.
D) Include styling code inline between the <HEAD> tags within HTML elements instead of in external files.

3. Which three actions will change the EMAIL_PERMISSION_STATUS_ column for a profile list contact from opt-in to opt-out? (Choose three.)

A) Recipient inbox is full, so the promotional email is rejected by the server.
B) Recipient registers a SPAM complaint for an email.
C) Recipient selects a Reply-to unsubscribe in a promotional email.
D) Recipient deletes a promotional email from the inbox.
E) Use Set Data in a Responsys Program to change the EMAIL_PERMISSION_STATUS_ column in a profile list record from I to O.

4. A third-party system export of data that is required to be imported as supplemental table data in Responsys is in XML format. The XML file is located on the SFTP server and ready for you to configure the Connect import job in Responsys.
What is your next step?

A) Discuss with the team that Responsys doesn't accept XML formatting for importing Supplemental Table data and a solution to transform the data will be required.
B) Create an Import Supplemental Table job in Responsys for this file.
C) Create an Import Supplemental Table job in Responsys for this file and ensure to select the XML to CSV conversion check box.
D) Create an Import Supplemental Table job in Responsys for this file and select XML as the Fields are delimited check box.

5. Which three precautions should you take before deciding to delete a column from a Responsys data source? (Choose three.)

A) Check to see whether the data column is being used by the customer for external analytics purposes.
B) Ensure that there are no Connect jobs updating the column to be deleted.
C) Ensure that there are no active campaigns referencing the column to be deleted.
D) Check to make sure there are no forms referencing the column.

Solutions: