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Salesforce Marketing-Cloud-Developer (Salesforce Certified Marketing Cloud Developer) Exam is an industry-recognized certification that measures a candidate's proficiency in developing marketing solutions using the Salesforce Marketing Cloud platform. Marketing-Cloud-Developer exam is designed for professionals who are responsible for developing custom code in Marketing Cloud and have experience with scripting languages such as JavaScript, AMPscript, and SSJS.
NEW QUESTION # 80
A developer is creating a CloudPage which accepts secure parameters via an email link and will submit those parameters to another CloudPage for data upsert. The page currently captures an Appointment ID parameter passed into it and sets the value to the variable caapptld. The developer does NOT want the Appointment ID to be visible to anyone using the form.
What is the best method to ensure the parameters are passed successfully to the data upsert page?
- A. <input id="apptld" type="textarea" value»"%%«v(@>apptld)»%%" readonly>
- B. <form action«"%%»CloudPagesURL(123,'apptId',@apptId)«%%" methods "post">
- C. <form action="%%=MicrositeURL(123,,apptId",@apptId)a%%" method="post">
- D. <lnput ld=MapptId" type="textarea" value="%%«v(@apptld)«%%" hldden>
Answer: B
NEW QUESTION # 81
A developer wants to trigger an SMS message to a subscriber using a form published on CloudPages. How should the SMS message be triggered once the subsceriber submits the form?
- A. InsertData AMPscript function to add the subscriber to a MobileConnect list
- B. CreateSMSConservation AMPscript function
- C. Outbound SMS template and Automation Send Method
- D. requestToken and messageContact REST API objects
Answer: D
NEW QUESTION # 82
A developer wants to configure performance tracking of the content dynamically created via AMPscript in an email. Which two steps should be performed to achieve this objective? Choose 2
- A. Include the functions BeginImpressionRegion and EndImpressionRegion
- B. Add a unique identifier in the HTML tags within the generated content
- C. Configure dynamic content block in Content Builder
- D. Request the Impression Tracking feature be enabled on the account
Answer: A,D
NEW QUESTION # 83
NTO puts the word TEST at the beginning of the name for each test email. Which query would return the subs who were sent those emails?
- A. SELECT * FROM _Job INNER JOIN _Sent on JobID = JobID WHERE EmailName LIKE 'TEST%'
- B. SELECT * FROM _Job J INNER JOIN _Sent S on J.EmailName LIKE 'TEST%'
- C. SELECT * FROM _Job J INNER JOIN _Sent S on J.JobID = JobID = S.JobID WHERE J.EmailName = 'TEST%'
- D. SELECT * FROM _Job J INNER JOIN _Sent S ON.JobID = S.JobID WHERE J.EmailName LIKE 'TEST%'
Answer: D
NEW QUESTION # 84
A developer is working on cross-channel campaign functions for the email team at Northern Trail Outfitters. They are reviewing available APIs for the different Marketing Cloud applications to determine the most appropriate solution for each.
Which application utilizes the REST API?
- A. Classic Content
- B. Automation Studio
- C. Content Builder
Answer: C
NEW QUESTION # 85
In which three ways should a developer optimize a query activity if it is currently timing out? Choose 3
- A. Use intrisic functions in the WHERE clause
- B. Use SELECT * to include all fields
- C. Only update records that have changed since last execution
- D. Use Primary key(s) on fields used in joins
- E. Use intermediate tables to stage data
Answer: C,D,E
NEW QUESTION # 86
From which business unit could the Contact Delete feature be used within an Enterprise 2.0 account?
- A. The Parent account
- B. Only in Agency accounts
- C. Any business unit
- D. The business unit where the contact was introduced
Answer: B
NEW QUESTION # 87
A customer wants to export send data to their SFTP. Which two automations would accomplish this? Choose 2
- A. Tracking Extract
- B. Query (Data Views) > File Transfer
- C. Query (Data Views) > Data Extension Extract > File Transfer
- D. Tracking Extract > File Transfer
Answer: C,D
NEW QUESTION # 88
A developer wants to set a variable to use a field from a Sendable Data Extension.
Which two options could be used in an AMPscript block to set the variable as a 'First Name" field from a Sendable Data Extension used to send the email? Choose 2 answers
- A. SET @firstName = ''First Name'']
- B. SET @firstName = attributeValue (''First Name'')
- C. SET @firstName = [First Name]
- D. SET @firstName = %%First Name%%
Answer: C,D
NEW QUESTION # 89
A developer wants to create a JavaScript Web Token using a key from Key Management.
What function should the developer use?
- A. RegExMatch()
- B. GetJWTByKeyName()
- C. ContentBlockByKey()
- D. GeUWT()
Answer: D
NEW QUESTION # 90
A marketer from Cloud Kicks wants to make sure no email from their welcome journey gets sent to their competitor at Rainbow Run.
Which two best practices should the developer use when setting up the Send Email Activity in the welcome journey?
Choose 2 answers
- A. Create a Suppression List with all possible email addresses from Rainbow Run
- B. Create a Filter Activity In the journey that removes the Rainbow Run domain
- C. Create a data extension with the Rainbow Run domain for use with a Domain Exclusion
- D. Create an Exclusion Script with the Rainbow Run domain for use In the activity
Answer: A,D
NEW QUESTION # 91
A developer wants to design a custom subscription center in CloudPages.The developer prefers to code in AMPscript, but is also skilled in Server-Side JavaScript. While the developer is confident their code is of high quality, they would still like to handle unexprected errors gracefully to ensure the best user experience. Which feature should handle this scenario?
- A. Using RaiseError AMPscript function when an error occurs
- B. Wrapping thecode in a AMPscript HandleError block
- C. Wrapping the code in a Server-Side JavaScript Try/Catch block
- D. Marketing Cloud automatically handles any error scenario that may occur
Answer: C
NEW QUESTION # 92
A developer receives Error Code 5 when performing a SOAP API call. The error states: "Cannot Perform 'Post' on objects of type 'SentEvent'".
What could be the issue?
- A. The authentication token has expired.
- B. It may be a temporary network issue.
- C. 'SentEvent' is not able to be updated using SOAP.
- D. SOAP does not support POST; use REST
Answer: A
NEW QUESTION # 93
A developer wants a link to be dynamic based on subscriber attributes. Rather than create numerous links, the developer uses AMPscript to set the link's value as a variable. The variable will be used within the <a> tag. What should the developer do within the <a> tag to ensure clicks are tracked for the variable? Choose 2
- A. Ensure the Conversion attribute is 'true'
- B. Wrap the variable in a RedirectTo function
- C. Wrap the variable in a v function
- D. Include a variable for the Alias attribute
Answer: B
NEW QUESTION # 94
Landing pages can use which SSJS library? 1. Core LibraryZ. Platform Library 3. SSJS Library
- A. All 1,2 and 3
- B. Only1 ard2
- C. Only 2 and 3
- D. Onlyl1 and 3
- E. None of these
Answer: B
NEW QUESTION # 95
Certification Aid wants to include SSJS in an email message. Which code block can be used for this? Choose
2.
- A. <script language=ssjs></script>
- B. <script runat=serverlanguage=javascript></script>
- C. <script runat=server></script>
- D. <script language=javascript></script>
Answer: B,C
NEW QUESTION # 96
Which of the following statements are correct concerning Populations in Contact Builder? Choose 2.
- A. Populations are used to create large subgroups Contacts.
- B. Populations need to be added to an Attribute Group.
- C. Populations should be used for segmentation
- D. No more than three Populations should be created.
Answer: A,D
NEW QUESTION # 97
A developer is leveraging the SOAP API to dynamically display Profile and Preference Attributes in a custom profile center. Which method could be used to support the dynamic functionality?
- A. Extract
- B. Perform
- C. Configure
- D. Describe
Answer: D
NEW QUESTION # 98
A developer created an email using the fasubjectLine variable as the subject line. Due to revisions, the developer declared <>subjectLine in multiple locations throughout the email, including:
Which subject line will be used at the time of deployment?
- A. Enjoy 10% off today
- B. Enjoy 20% off today
- C. Enjoy 15% off today
Answer: B
NEW QUESTION # 99
A developer has a text field in a data extension they want to format using the FormatCurrency AMPscript function. Which two values would return $6.96? Choose 2
- A. 6.96
- B. 6.96
- C. $6.96
- D. 6,961
Answer: A,C
NEW QUESTION # 100
A developer initiated a batch delete of Contacts in Contact Builder due to an import error during implementation. There are over two million records that need to be deleted.
Which two factors should be considered when batch deleting large volumes of contacts?Choose 2 answers
- A. To more quickly remove contact information, use the suppression period length of 14.
- B. Thedeletion process supersedes other automated account activities.
- C. The suppression status does not show for individual contacts until the entire batch processes.
- D. Up to one million records can be deleted in each batch.
Answer: B,C
NEW QUESTION # 101
A developer wants to create a complex dynamic email with three different sections and four different possible content blocks In each section. The email will be sent to an audience of over one million contacts.
Which best practice should the developer use to ensure a blank email will not be sent?
- A. Confirm every version has default content
- B. Send a test of every possible version using Test Send
- C. Create separate emails for each version
- D. Review every possible version using Subscriber Preview
Answer: A
NEW QUESTION # 102
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