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NEW QUESTION 46
You want to implement Product Recommendations and you need to simulate the results before the e- mail with recommendations is sent. In which of the following apps can you preview the result of your new or updated configuration? Note: There are 2 correct Answers to this question.
- A. Manage Recommendations
- B. Recommendation Models
- C. Recommendations Model Types
- D. Recommendations Scenarios
Answer: B,D
NEW QUESTION 47
You want to bring multiple branches together for a campaign and simplify it by merging. What are the important points to consider when using this functionality? Note: There are 2 correct Answers to this question.
- A. As soon as one contact enters a No-branch, the contact can move back to the corresponding Yes- branch.
- B. You can merge branches in the Campaign Designer irrespective of the e-mail sent in the original branches.
- C. As soon as one contact enters a No-branch, the contact cannot move back to the corresponding Yes- branch.
- D. Merged branches are always combined with an OR condition.
Answer: A,B
NEW QUESTION 48
Which of the following business objects can be used to activate the approval process? Note: There are 3 correct Answers to this question.
- A. E-mail template
- B. Campaign
- C. Target group
- D. Marketing plan
- E. Segmentation models
Answer: A,B,D
NEW QUESTION 49
Your customer wants to improve the business process between marketing and direct or indirect sales areas. You recommend to implement the SAP Sales Cloud integration. Which business processes can you realize by integrating SAP Marketing Cloud and SAP Sales Cloud? Note: There are 3 correct Answers to this question.
- A. A delta load of all newly created opportunities in SAP Sales Cloud triggers the creation of opportunity interactions in SAP Marketing Cloud.
- B. For each lead sent through the campaign, SAP Marketing Cloud creates an opportunity interaction that is assigned to a respective contact.
- C. A delta load of all changes to existing opportunities in SAP Marketing Cloud triggers the creation of opportunity interactions in SAP Sales Cloud.
- D. For each lead sent through the campaign, SAP Marketing Cloud creates a lead interaction that is assigned to a respective contact.
- E. Campaign automation in SAP Marketing Cloud triggers the creation of leads in SAP Sales Cloud.
Answer: A,B,E
NEW QUESTION 50
Why would you enable the persistence of the predictive model?
- A. To save the score in profiles and use it in segmentation.
- B. To reuse the predictive model in another scenario.
- C. To save results for a certain time.
- D. To indicate the quality of the model fit.
Answer: B
NEW QUESTION 51
A marketer wants to set up a daily run campaign with a dynamic target group of people who live in a specific region of a country. There is no customer data referencing that specific region in the system yet. What do you need to do to set up the campaign in advance?
- A. Enable the region attribute as a Key Figure Dimension.
- B. Enable the unfiltered value help of the region attribute via the Segmentation Configuration app.
- C. Enable the region attribute in the Target Group Configuration app.
- D. Enable the region attribute in the Segmentation Profile app.
Answer: B
NEW QUESTION 52
You are loading accounts and contacts originating in SAP S/4HANA into your SAP Marketing Cloud system. What is the required configuration to distinguish these entities?
- A. Define a team member role for accounts and contacts.
- B. Define different ID origins for accounts and contacts from SAP S/4HANA.
- C. Define one ID origin and one additional ID for accounts and contacts from SAP S/4HANA.
- D. Define a function for accounts and contacts.
Answer: B
NEW QUESTION 53
You want to customize e-mail content based on consumers' buying behavior in the Web shop. Which settings do you need to change in the Content Studio?
- A. Structure Changeable
- B. Communication Category
- C. Tags
- D. Personalization
Answer: C
NEW QUESTION 54
You want to restrict users from accessing customer data based on the customer country. The attributes required are in the interaction contact data source. Where can you add the filter?
- A. Segmentation profiles
- B. Key mapping of segmentation objects
- C. Segmentation objects and attributes
- D. Data sources
Answer: A
NEW QUESTION 55
Your customer has added new interests directly in the production environment that were not configured in the test environment. What other applications can be configured directly in the production environment? Note: There are 2 correct Answers to this question.
- A. Map Free Texts
- B. Marketing Extensibility
- C. Manage your Solution
- D. Marketing Application Jobs
Answer: B,D
NEW QUESTION 56
What are the characteristics of rule models in rule-based scores? Note: There are 2 correct Answers to this question.
- A. They contain different scopes.
- B. They contain several rules.
- C. They contain several scores.
- D. They contain model fits within one score.
Answer: B,C
NEW QUESTION 57
Your customer data needs to be seen in the Marketing Calendar for the purpose of trade promotions.
Which of the following fields are mandatory to maintain in the Custom Business Object (CBO)? Note:
There are 3 correct Answers to this question.
- A. Description
- B. Key identifier field
- C. Contact ID
- D. Start, End date
- E. Origin
Answer: D,E
NEW QUESTION 58
Your customer is a manufacturer that currently executes campaigns for both B2B and B2C contacts.
Which system flags store the business relationships of these contacts? Note: There are 2 correct Answers to this question.
- A. IsContact
- B. IsConsumer
- C. SAPERPAccountId
- D. SAPCRMBusinessPartnerId
Answer: A,B
NEW QUESTION 59
You want to use marketing areas to achieve an end-to-end data separation. Which configuration activities are mandatory when using marketing areas? Note: There are 3 correct Answers to this question.
- A. Maintain marketing areas in the Provider Credentials app.
- B. Maintain marketing areas for custom fields.
- C. Create and configure the marketing areas.
- D. Activate marketing area for campaign execution.
- E. Assign the required roles and restrictions for users.
Answer: C,D,E
NEW QUESTION 60
You want to adapt or extend the standard reporting options. What underlying technology is used for this?
- A. Operational Reports
- B. Analytics Stories
- C. Custom CDS views
- D. Custom Analytical Queries
Answer: D
NEW QUESTION 61
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C_C4H260_01 Exam Certification Details:
| Sample Questions: | SAP C_C4H260_01 Exam Sample Question |
| Exam: | 80 questions |
| Languages: | English |
| Level: | Associate |
| Cut Score: | 59% |
| Duration: | 180 mins |
SAP C_C4H260_01 Exam Description:
The "'SAP Marketing Cloud (2002) Implementation" certification exam verifies that the candidate has the fundamental and core knowledge required for the technology consultant profile. This certificate proves that the candidate has an overall understanding and can implement the knowledge practically in projects to contribute to the success of the planning and implementation phases in a mentored role. Previous project experience is not necessarily a prerequisite to pass this exam.
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